Academic Catalog

Psychology: Data Analytics Track (BA)

Program Description

The BA in Psychology is designed for students with a broad range of career and graduate school interests such as, but not limited to, clinical psychology, counseling psychology, marriage and family therapy, social work, school counseling, and industrial and organizational psychology. 

Through coursework in statistics, research methods, data management, data visualization, and basic programming, students in the Data Analytics track gain an understanding not only of how to manage and analyze data but also how to use data to inform practice (e.g., consumer trends, mental health outcomes and planning). This track helps prepare students for positions such as analytics consultant, data analyst, statistician, and project manager or other business management positions.